The future of Volument
We launch in November 20. Beta is available now.
Available in beta
Features: Site optimization, area optimization, page optimization, market-discovery, bottlenecks, user acquisition campaigns, target marketing, idea validation, and cross-project comparisons.
Annotations, variants, and paid traffic
Annotations — Annotated site- and page versions.
Variants — A way to split audiences in two on the frontend
Paid traffic — Automatic detection of paid human traffic.
Get notifed by Email, Slack, or Webhooks when something important is happening, such as:
- Sudden changes in the key metrics,
- Campaign results are available,
- A/B test reaches statistical significance, or
- Some metric reaches an user-defined treshold.
This feature lets you monitor A/B tests in real-time. This allows more radical experimentation since the new version might potentially be in place for just a few minutes and no significant harm was done.
Ability to access all the historical traffic data from S3, Backblaze, or similar.
Make campaign data last forever so they act as historical snapshots of how traction was generated.
A leading indicator between desire and action to signal the willingness to convert. Shown with semi-transparent pink.
Browsers and devices
An ability to compare engagement and traction by browser, device type, and operating system.
Separate analysis for loyal- and converted visitors to see beyond the initial engagement.
View re-engagement details from visitors that came back from an email link.
An ability to switch between light and dark background and a custom brand color for the header.
A global view for all the managed websites: their differences, bottlenecks, and oddities.
Auto-detection of YouTube channels, Instagram profiles, Twitter users, and other social media influencers.
The single master trend for business traction or the “north-star metric”, to see where the business is heading.
More details on how people bounce. What device they use and whether the page acts as a landing- or inner page.
A colorful visualization of the viewport usage: how people leave, stay and convert.
See the details on how much engagement and return visits are needed before visitors start taking action.
Customer lifetime value
See the customer acquisition cost and the customer lifetime value on your marketing campaigns.
A more responsive version of the user interface with native menus, and better keyboard support.
Support for A/B/C/D testing and an additional panel for settings, help, and more.
Hacker News integration
A special gem we are working on. More details to come.
How do you decide on a feature?
The feature must be a natural fit to the product and offer clear value for conversion optimization.
What features are rejected?
We won't implement heatmaps, session recordings, form funnels, surveys, click flows, or the user-defined event funnels because they contribute to information overload. We only implement features that offer direct help to conversion optimization.
Why is your roadmap public?
By collecting feedback for our vision we ensure that we are building something people want.
What about your competitors?
Our competitors do general analytics and Volument does conversion optimization. The way we collect, model, and visualize data is fundamentally different. If our competitors want to grab something from this roadmap they have to start from scratch.
Do you have a private roadmap?
No. We don't have Trello or any other ticketing system. We use this page for product planning.