Author: admin

  • Volument Founding Story

    Rebuilding (Google) Analytics Our unexpected story about growth We started building Volument as a side project because we wanted to grow. Soon we realized that this particular problem wasn’t solved at all. In fact, it was downright broken. First, we… Continue reading

  • The basics of web analytics – how to get started

      When I started a career in marketing in 2012, web analytics felt a bit mystique. The agency I started working for had no one who understood how to use Google Analytics. And back then, most clients also struggled to… Continue reading